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eBay
Motors:
Drive Yourself to More eBay Auction Money...
by
Brian
McGregor
Big
ticket
items are
increasingly
popular
on eBay.
Cars are
probably
one of the
best examples
of this.
In fact,
eBay is
the largest
dealer of
used cars
in the USA
and eBay's
car sales
in the UK
is also
growing
significantly.
Every
16 seconds,
a car is
sold on
eBay!
If you're
an eBay
seller,
here's an
idea you
might like
to consider
to make
extra cash.
The vast
majority
of car dealers
don't use
eBay. They
advertise
in the press,
usually
locally,
and their
customers
likewise
usually
live within
reach of
the car
dealer.
What eBay
Motors has
successfully
proved is
that people
will bid
on cars
from owners
hundreds
or even
thousands
of miles
away.
Why not take
your eBay selling expertise,
and offer your services
to car dealers in your local
area?
You know how to create auctions,
take and upload photos,
and manage auctions. The
dealers have vehicles which
are getting a tiny fraction
of the exposure which eBay
could offer.
You might
decide to offer this to
dealers on a no-cost basis.
In other words, you bear
the cost of eBay's listing
and selling fees. The benefit
here is that there is no
reason why the dealer shouldn't
give you the go-ahead. They
could get a sale without
cost to them and no extra
effort on their behalf.
That's what I call a no-brainer!
Alternatively, you could
pass on the fees to the
dealer on the basis that
they would be spending money
anyway on press advertising.
The other commercial arrangements
are simple. You could work
on a commission, where you
get a percentage of the
sale price. Or you could
agree a price which the
dealer will accept for the
sale of the car, and anything
you can get above that price
is your profit. This would
work particularly well if
the dealer has had a vehicle
for some time, and has no
interest in it.
The best types of cars to
sell on eBay are
those that are unusual for
one reason or another. It
might be vintage or classic
vehicles, sports cars or
high value models. You're
best to avoid what might
be termed "normal" cars.
It also depends on the kind
of dealers you have in your
area.
One of the major potential
problems is easily handled.
You can't expect the dealer
to cease trying to sell
a vehicle which you have
on eBay auction.
In every auction you run
for a car, you state that
the vehicle is also on sale
in other ways, and that
you reserve the right to
withdraw it before the end
of the auction period. You
will see such statements
on many eBay car auctions.
This idea doesn't have to
be limited to cars. There
are big ticket item opportunities
in several categories. You're
looking for retail outlets
which tend to concentrate
on local advertising and
local trade. Examples of
this would be jewelers,
antique traders and real
estate operations.
With big ticket items, just
one or two sales per week
could make a significant
difference to you.
Worth thinking about!
Brian McGregor is an internet
entrepreneur specializing
in leveraging the power
of eBay. He is author of
‘The eBay Formula’ on how
to sell successfully on
eBay time after time, and
is editor of the eBay Auction
Newsletter. Brian is also
creator of Keyword Pro,
the software which enables
sellers to find the top
keywords by category currently
on eBay. His website is
workwinners.com
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