3. eBay JVs are usually done with a digital
product that can be instantly downloaded.
This is great for any entrepreneur because
inexpensive autoresponders mean that her entire
business is handled via autopilot. Contrast
this with the usual way of doing business
on eBay which involves mailing dozens, hundreds
or even thousands of boxes.
4. eBay and Paypal have lots of rules.
It's easy to break some unwittingly, and even
the most honest seller does so from time to
time. A JV merchant isn't answerable to eBay,
however, but only to her customers.
5. A JV seller never directly lists
on eBay, thus avoiding eBay and Paypal fees.
6. Successful Powersellers have large
numbers of customers and there are lots of
administrative details involved. Implementing
a sales system can cost time and money because
without attention to detail packages won't
be mailed in a timely fashion, payments won't
be accurate, items will be sent to the wrong
buyers, and so on. A JV partner eliminates
all of that because all transactions can be
funneled through a hands-off system.
7. eBay selling lives or dies through
the 'feedback' system. Negative feedback can
kill sales instantly and lack of feedback
causes buyers to hesitite and choose other
sellers. Feedback is totally irrelevant to
a Joint Venture seller because she is using
the reputation of carefully chosen other sellers.
She knows in advance that their feedback is
high quality or she doesn't do deals with
them.
8. Inexperienced sellers sometimes
drag wiser merchants into price wars. In a
panic over sales, they foolishly slash prices,
beginning a chain reaction that results in
bare bones bids that allow no one to make
any money. A Joint Venture seller floats serenely
above such hiccups in the marketplace.
9. Best of all, a JV seller doesn't
settle for a one time sale. She concentrates
her efforts on a mailing list of happy customers
that she can sell to again and again and again.
In this way, not only is she ensuring repeate
profits, but she gets paid for creating this
list, rather than having to pay someone else
for names.
With its 147,000,000 registered users, eBay
is the best source of targeted, Net-savvy
buyers on the web.
By putting together Joint Venture deals with
established sellers, anyone can add large
numbers of qualified buyers to their database
efficiently and inexpensively.
